QUESTION 01- MOZILLA ENGINEERING
Company information Mozilla Engineering (Mozilla) is a listed company, manufacturing pumps and valves for use in the chemical industries. These highly engineered components must be integrated into Mozilla’ customers’ own plant and equipment. The company has grown significantly via acquisition in the last 20 years to become a worldwide business.
The overall objective of the company is ‘to deliver sustainable growth in value to the shareholders by working in partnership with customers to deliver innovative and value-formoney solutions utilising the skills of the highly-trained workforce.’ The chief executive officer (CEO) has recognised that the company has been so focused on making acquisitions that it has not improved other aspects of management. He has asked you to produce a report for the board of Mozilla to cover a number of areas.
Performance reporting system
The CEO would like the report to include an evaluation of the performance reporting system used at the strategic board level by Mozilla. The current performance report used for the annual review at board meetings is given as an example (Appendix 1).
At the most recent round of meetings with stock market analysts, the board has been criticised about a customer survey whose results were announced at these meetings. The criticisms centred on the method of calculation, sampling and the disclosures in the press release. The press release and some further internal details about the method and the results of the customer survey are given in Appendix 2.
The board of Mozilla is concerned by the impact of this on their reputation in the market and needs to understand whether the criticism is justified. The report should include an assessment of the analyst’s criticisms of the customer survey results in Appendix 2.
Mozilla has three divisions based in its three countries of operation (Sunland, Teeland and Moonland). In order to drive forward the integration of the divisions, the CEO has decided that they should be benchmarked against each other. He is aware that this is not the only method of benchmarking and so, initially, wants you in your report to provide an understanding of the different types of benchmarking and an evaluation of the usefulness of the proposed type of benchmarking for the divisions.
For the final part of your report, he has supplied data in Appendix 3 to allow you to complete the benchmarking exercise and comment on the metrics used and the results.
It is now 1 December 20X8.
Write a report to the board of Mozilla to respond to the CEO’s instructions for work on the following areas:
a. evaluation of the performance reporting system